Kanye.. Kanye.. Kanye!
We all know Kanye West, we all know what he does and what he’s known for, but at the 2009’s Video Music Awards when he stood up after Taylor Swift had just accepted her award and in all bluntness said, – I’m sorry Taylor, but Beyonce is better than you. This obviously put a stint in his already arrogant reputation, but how good his PR team help? Well, really. They were Kanyes support. After the release of his My Beautiful Dark Twisted Fantasy was release, it was also named album of the year by Rolling Stone and Pitchfork, both being very influential magazines on society, given Kanye the upper hand, because yes, he is an arrogant pig, but when criticised one could say, he ‘brought’ it to the table. With his success, helped in image to society and with the way he brought it out with the 3o minute short film inclusive of the song ‘Runaway’ which featured on the new album creating a great teaser and a fresh start.